Here are Campaign Middle East’s Work picks for April

Every month, Campaign Middle East selects a collection of work to display in its monthly issue. The same selection then gets offered to industry professionals for their review in Campaign’s Private View section for the following month.

These are the work picks for April – featuring campaigns from PepsiCo, Dubai Police and RTA, Yas Island, Seagulls Media’s BeatFM and Big4Travel.

PepsiCo: Pepsi Football Nation

This new blockbuster platform from Pepsi unites some of the biggest names in world football under one bold idea. Consumers…