The female body ‘shouldn’t be a trend’. So why do social media and diet culture treat it like one?

by Press Room


Voluptuous Renaissance women, slim flappers, athletic 80s frames, “heroin chic” supermodels.

As each era welcomes a new aesthetic, fashion labels design for it. Pop culture perpetuates it.

And everyday people — particularly young women — spend huge amounts of time, energy and money working towards it.

Now, according to runway watchers, pop culture columnists and TikTok-ing teens, the tide is turning again.

Skinny jeans are out — and so,…



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